I had such a good time working on this book of recipes for writing fundraising appeals by Steven Screen, Chris Davenport, and Joshua Alcorn. It’s short, simple and to the point. Practically guaranteed to improve your letters. If you don’t already have a copy, you can get it here.
New website for the Madison Land Trust
We were thrilled to launch a new website for the Madison Land Conservation Trust this fall. It was a labor of love working with a group of volunteers who pitched in with ideas, writing, photos, art work, maps and huge amounts of caring for the cause. I couldn’t be more delighted with the results.
And as a longtime board member and volunteer myself, I am so grateful to be a part of this wonderful all-local organization. Site design by Andrea Hopkins Design, paintings by Michael DiGiorgio, maps by New England Geosystems.
A Multilingual case for support
I’m thrilled to see this newest case for support for Soroptimist International of the Americas translated into 5 languages. That’s English, Spanish, Portuguese, Korean, Japanese, and Chinese. The piece was written by my colleague the always amazing Leah Eustace at Blue Canoe Philanthropy.
Cover ideas
I’ve been working with Tom Ahern on a cover for his new book. Here are my ideas.
A Great Honor
I was truly honored to be asked to design the cover for the thirtieth anniversary edition of Jerry Panas’s favorite book: Born to Raise.
Many thanks to Jerry Cianciolo and Kathleen Brennan at Emerson & Church publishers for including me in this project.
College Matters website launch
I built College Matters a website when Betsy Morgan started her college counseling business 8 years ago. It was time for a redesign to reflect how much her business has grown. She's now working with 5 counselors placing kids in colleges and universities all over the country and internationally. Her new website links her blog, social media accounts, calendars and appointment management all in one interface.
New Issue in the Mail
I'm excited to see the most recent issue of Packard Children's News, the donor magazine for the Lucile Packard Children's Hospital Stanford. This issue features three scientists leading efforts at the cutting edge of research to find cures for childhood diseases once considered incurable. It's a pleasure to work with Jen Yuan at the foundation on this magazine. And this issue we were joined by Tom Ahern writing one of the scientist stories.
Inspired marketing for education
I'm thrilled to receive recognition from InspirEd for the admissions suite we created for Ravenscroft School last year.
You can read a write-up about the project on the InspirEd website. Thank you to Rachel Morton for her brilliant copy and to Bob Handelman for his wonderful images.
Campaign website launched
We just launched a campaign website for The Cathedral School in New York City. This beautiful elementary school is nestled onto the campus of the Cathedral of St. John the Divine. As they embark on a multi-million dollar expansion to increase their classroom and meeting spaces, they came to us for help with a site that would tell their story.
The project was a collaboration with Cheney & Company and Leanne Kleinmann Communications.
Congratulations!
A big congratulations to Jen Yuan and her team at the Lucile Packard Foundation for Children's Health! Their newly redesigned magazine, Packard Children's News, just won a merit award from the Healthcare Marketing Report.
The 34th HMR program received more than 4,000 entries from across the United States, making the awards the largest healthcare advertising awards competition and one of the ten largest of all advertising awards. A national panel of judges were engaged in reviewing all entries based on creativity, quality, message effectiveness, consumer appeal, graphic design and overall impact.
Recognition
I was thrilled to be recognized with three awards in InspirEd's Brilliance awards this year.
- Silver for the Ravenscroft School admission suite written by Rachel Morton and photographed by Bob Handelman.
- Gold for the Brooks School campaign website.
- Bronze for the Nightingale-Bamford campaign website.
Many thanks to the many wonderful people who contributed to the success of these projects!
Newly printed
What do you get when you cross a health policy think tank with a medical rare books library? If you guessed a medical museum you'd be right. Maggie Cohn and I were proud to work with the New York Academy of Medicine to develop a case statement to launch the first medical museum in New York City.
Nonprofit Storytelling Conference — recap
So great to see all the case writers in one place! Huge thanks to Chris Davenport, conference producer, for inviting me to participate in this amazing gathering of fundraising talent. It was very cool to see the graphics all over the hotel.
Nonprofit Storytelling Conference
I'm so excited to be heading to Chicago next week for the Nonprofit Storytelling Conference where I will be exhibiting along with my colleague Maggie Cohn. We can't wait to hear presentations from the best-of-the-best in fundraising storytelling. I was honored to be invited to design graphics for the conference this year — a real pleasure to work with conference producer, Chris Davenport!
If you're there, please stop by our table and say hello.
I had a fascinating tour of the new hospital expansion under construction at the Lucile Packard Children's Hospital, Stanford. All part of background research for a new campaign case statement and redesign of their donor magazine for launch in the fall.
